Senior Manager of Worldwide Buzz Marketing, Corporate Communications – 200561050 -Culver City, California, United States

Apple

Apple’s worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in entertainment, communications, social media, writing and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!

We are currently seeking a Senior Manager of Worldwide Buzz Marketing for our Corporate Communications team. In this position, we are looking for candidates that can direct and drive strategic, integrated plans that put Apple’s products, services and values at the heart of culture by collaborating with authentic, influential people, to reach new audiences, to tell stories we could not tell on our own. This role will play a senior role in Buzz efforts globally in partnership with local in-country teams, and report to the Head of Buzz Marketing.

Buzz Marketing works closely with multiple areas of the business like Product Marketing, PR, Marcom, Apple TV+, Apple Music, among others, to create strategic, integrated plans that are unique to Apple, engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives (e.g. film, music, sport, fashion, the arts).

In this role you will:

– Work closely with communications leaders and teams worldwide to direct, develop and drive strategic plans and programs to work with cultural creators, so they are inspired to use Apple products and build local and regional brand affinity.

– Oversee and integrate multiple projects simultaneously and ensure they are produced on strategy, on time, in line with Apple standards.

– Work on and contribute to the annual global marketing plan, leveraging deep understanding of culture, emerging trends and opinion leaders to best set up Apple for success across multiple markets.

– Build and maintain relationships with high-profile Apple users which could be directors, actors, artists, musicians, music producers, athletes, designers and institutions. Determine which relationships have the most potential and then find ways to maximize benefit to all.

10+ years of experience working in a similar capacity, or in roles that deal directly with celebrities and influencers

 

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